Targeted Traffic Is Your Aim

by Joe Fuller

No doubt you realize there are lots of different ways to market your site online to get traffic. However, your real need is for targeted traffic. Therefore, it’s necessary to use marketing methods that aim to attract the traffic you want.

What is targeted traffic?

It’s made up of those who are specifically interested in the specific subject of your site. For example, if your subject is dog training, you want to attract those who have an interest in, and maybe a desperate need for, dog training. You don’t want cat lovers visiting your site looking for cat information. But if your subject is looking after house pets, you probably would want people to visit who are interested in cats and dogs and other house pets. They’d all be targeted traffic in that case.

A most important method to attract targeted traffic is to create content about your subject. The visitors you get from content will be very targeted. Why? Because they will visit without any persuasion at all: going through your valuable content, just the sort of information they’re looking for, will attract them to click your link in the content to find out more. Create the content yourself or pay someone to do it for you.

Also, target the niche or sub-niche you’ll be in when planning your business, and then use targeted keywords for that niche. Targeted marketing means you will get more targeted visitors. That means, in turn, they are more likely to spend money with you, as they know exactly what they want.

Click the link for: Website Traffic – Pre-Sell Targeted Traffic

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